Jan
10
2010

Local Marketing in a Global World and Political Correctness Gone Wild

Yes, companies do need to realize that even local campaigns may be seen globally thanks to social media. And, yes, this is something global companies might want to consider. On the other hand, perhaps the people who are always on the lookout for things to become offended by just so they can feel “progressive” should be ignored from to time.

4
Apr
27
2009

Understanding Social Media — Stuff on YouTube That Makes People Feel Happy

I like social media. It lets us do some amazing things. One of my favorites is that it provides a simple conduit for people to be able to quickly and easily share little snippets of happiness with others.

8