Green Fatigue | KoiFish

Sep

2008

Greenwashing — Time to Find a New Fad

Filed under: Client Interest, Green Markeing, The Art of PR by Dean Rodgers

Tags: Green fatigue, Green marketing, Greenwashing, Marketing fads

The bottom line is that for companies only genuinely interested in the color green as it pertains to money, the time has come to rethink messaging strategies.

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Greenwashing — Time to Find a New Fad

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